Got Questions? We’ve got answers.

Whether you're new to working with a PR and marketing consultant or you're ready to hit the ground running, here's everything you need to know about Gossip Creative and how we work.

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Drop us a line at lauren@gossipcreative.com.au

  • Gossip Creative is a Sydney-based PR, marketing, and creative agency specialising in founder-led small businesses across fashion, wine, lifestyle, beauty, and wellness. Founded by Lauren Goss-Miller, Gossip Creative offers senior-level strategy and execution without the agency overhead.

  • Gossip Creative offers a full suite of services including PR and media relations, influencer marketing, social media management, content and copywriting, brand strategy, website design, and website development and integrations. Clients can engage Gossip Creative for a single service or a fully integrated strategy across all touchpoints.

  • Gossip Creative works with founder-led small businesses who are ready to invest in their brand visibility and growth. Ideal clients are in the fashion, wine, wellness, beauty, and lifestyle industries- typically based in Sydney but not exclusively. We do service businesses throughout Australia.

  • Gossip Creative was founded by Lauren Goss-Miller, a PR and marketing professional with over 15 years of experience across premium wine, fashion, and lifestyle brands. Lauren works directly with every client so there are no account managers or handoffs.

  • Unlike traditional agencies, Gossip Creative offers direct access to senior-level expertise from day one. Every client works directly with Lauren there are no junior staff, no account manager middlemen, and no inflated agency fees.

    As a former small business founder herself, Lauren brings a genuine founder perspective to every client relationship.

  • Yes. Gossip Creative offers website design and development, including platform setup, integrations, and ongoing support, primarily on Squarespace and Shopify.

    This is offered as a standalone service or as part of a broader brand and marketing strategy.

  • The best first step is to get in touch via lauren@gossipcreative.com.au or through the contact form at gossipcreative.com.au.

    Lauren will be in touch to discuss your brand, your goals, and how Gossip Creative can help.

  • Absolutely! Lauren has deep experience in the premium wine industry, including founding and running her own wine business, Covert Wine Co. This makes Gossip Creative particularly well-placed to support wine brands with PR, partnerships, content, and brand strategy.

  • Yes. Gossip Creative manages end-to-end influencer marketing. From identifying the right creators for your brand through to outreach, campaign management, and results reporting.